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Insights and inspiration to grow your eCommerce sales

WEBSITES – THE CENTRALISED TOUCH POINT (CONNECTOR) FOR BUSINESS

We are well and truly in the digital age as technology advances it is finding automated solutions for the majority of business processes. Companies use software to cover accounting requirements, payroll, human resources and many more business functions. E-commerce websites are increasingly replacing brick and mortar shops and users are increasingly turning to the web to find information. The way business is being conducted has transformed and the centralised platform that is becoming the facilitator for these business activities and transactions is the World Wide Web. Each organisation’s website is now the face of the company, the client facing element and centralised touch point for core business activities.

Data Driven Design & the Tools to Improve UX Website Design Based on Actual User Experience

How many times have you left a website without buying anything or disinterested because the process was too difficult or confusing, there were too many steps to get through, you were asked for irrelevant information or you couldn’t change something with your order etc? You click your mouse in a few places, go around in circles. Click your mouse a bit harder in some boxes and ev ...

7 Tips to Increase Online Sales and Grow E-commerce Traffic

Your website is the front door to your company, would you walk in? In order to capture visitors a website must be interesting enough to keep the user engaged and quickly guide them through the buying process. We have summarised 7 ways to capture visitors to your website and make sure that they convert. Page Load SpeedWebsite page load time is an important aspect of any websi ...

7 Key B2B E-commerce Trends

Frost & Sullivan have labelled B2B eCommerce as the up and coming industry for innovation and market attractiveness due to the emerging opportunities it presents. By the end of 2017 B2B eCommerce is expected to reach $889 billion and represent 11 percent of total B2B sales in the US. By 2021, those figures are expected to reach $1.2 trillion and account for 13.1 percent of ...